Last Sunday morning was a typical Sunday. I walked the dogs and then scooped up both their droppings and The New York Times sitting on my lawn. My wife’s dawdling at the computer allowed me to scan the headlines before she glommed the paper.
The left two columns of the front page read, “How U.S. Lost Out On iPhone Work.” It was a fascinating article, and one which has sparked quite a bit of conversation among the talking-heads. I won’t spend time restating the piece. If you are curious, use your iPhone, iPad, Droid, Blackberry or other not-made-in-the-U.S.A. smartphone and checkout: http://www.nytimes.com/2012/01/22/business/apple-america-and-a-squeezed-middle-class.html?pagewanted=all.
The central point of Mr. Duhiggs and Bradsher’s investigative piece was as follows:
“It isn’t just that the workers are cheaper abroad. Rather, Apple’s executives believe the vast scale of overseas factories as well as the flexibility, diligence and the industrial skills of foreign workers have so outpaced their American counterparts that ‘Made In the USA’ is not longer a viable option for most Apple products.”
I am quite aware that my liberal, jogging, organically fed, well-educated friends love their Apples. They spend more time lauding praise upon these possessions than speaking to their moms and dads. Aps are their daily bread. Mircosoft is the pits. Everyday the mass of ap-addicted devotees in Apple Stores surpass the headline-making queues of the annual Filene Basement Bridal Sale.
Continuing to peruse this blog may irritate and infuriate Apple fans’ Apple hackles. No one likes their central identity challenged, but simply said, “Apple is rotten to the core.”
Back to Mr. Duhiggs and Bradsher’s conclusion. The key word in those few sentences is ” VIABLE..” According to www.thefreedictionary.com
” Viable” is an adjective meaning:
1. Capable of living, developing, or germinating under favorable conditions.
2. Capable of living outside the uterus. Used of a fetus or newborn.
You see, it’s simple, Apple, in order to live, in order to survive, must have its products made in China or in other employee-oppressive nations. It is a matter of survivability, of corporate life or death. If it those little apple seeds are to sprout into those ubiquitous battery powered devices we so depend on and get mugged for, they need to go overseas where workers are treated worse than cattle destined for MacDonalds.